Whereas the time period has misplaced a little bit of its luster because the days of Clark Gable and Rita Hayworth, the concept of the “movie star” remains to be alive and nicely in trendy figures like Zendaya. Nonetheless, regardless of her glowing presence on pink carpets, in addition to main movies large and small, the multi-hyphenate expertise is pushing in opposition to the label. Talking in a latest interview for Self-importance Honest’s Hollywood Concern, Zendaya focuses on how she will use her stature to preserve legacy parts of leisure.
“Obviously, the landscape has changed. Our industry is different with streaming and social media. I don’t really necessarily try to think about that aspect too much,” Zendaya stated of being thought of an enormous star. “What I do think about is something that I think is important: trying to keep movies in theaters.”
For Zendaya, this mission isn’t solely associated to having her work seen in the most effective format doable, but in addition conserving the exhibition enterprise alive. She additionally holds a keenness for the area theaters create.
“There’s a lot of people whose job it is to work at a movie theater. And there’s a lot of smaller, family-owned theaters all over the place that we want to still exist,” stated Zendaya. “I think there’s something so special about going to a movie theater and experiencing a film in that way, with a group of strangers. I grew up spending all day at the movie theater. That’s all there was to do in the early 2000s after school. You’re just like, ‘I’ll meet you at the movies. Let’s go see whatever’s out.’”
On this sense, all of the work related to being a film star, to her, is only a technique of defending an establishment.
“What I try to focus on — still being able to have that moviegoing experience for people and keep that going,” Zendaya stated to Self-importance Honest. “With that comes, ‘Okay, well, we’ve got to do a lot of press then. We’re going to have to wear some intense fits to get people to go.’”