Super Bowl LIX will be available to watch on Tubi in addition to airing on Fox, providing casual viewers with the opportunity to enjoy the game.
Tubi has made a bold move by securing the rights to stream this year’s Super Bowl, aiming to attract a wider audience beyond their typical content of schlock and horror. As Super Bowl LIX approaches, with a matchup between the Kansas City Chiefs and the Philadelphia Eagles, many individuals may be searching for where to watch the game. While Fox will broadcast the game live, Tubi will also be airing the Super Bowl, appealing to a different demographic of viewers.
Nicole Parlapian, Chief Marketing Officer at Tubi, explained that the goal is to provide a unique viewing experience for those with a mild interest in the Super Bowl, catering to a younger and predominantly female audience. By showcasing the game through a different lens, Tubi hopes to engage viewers with a “weird and wacky” approach that will resonate with their demographic.
With Super Bowl LIX set to take place at the Caesars Superdome in New Orleans, Tubi’s free streaming service offers an alternative option for viewers who may be looking to avoid escalating streaming prices or costly cable packages. This strategic move by Tubi to simulcast the Super Bowl could potentially attract a new audience and provide valuable market insights.
Featuring a halftime show with Kendrick Lamar, Super Bowl LIX promises to be an exciting event, with the city of New Orleans hosting the game for the 11th time. Whether you’re a die-hard football fan or simply looking to enjoy the spectacle, watching the Super Bowl on Tubi offers a convenient and cost-effective viewing option.
Get ready for an unforgettable Super Bowl experience with Tubi!