👋🏾 Hey folks,
As we cruise through December, it feels like we’re on fast forward towards the end of the year. I’m knee-deep in planning for January and contemplating how to make the most of 2025 (yes, I’m planning ahead).
Have you thought about your goals for the new year? Will 2025 be the year you experience growth as a creator, or are you considering taking a break from social media? If you haven’t started thinking about it yet, I recommend setting aside some time before the holiday rush to reflect and plan. This way, you can relax during your time off and come back in the new year energized.
💌 What’s in this issue: 3 minutes, 19 seconds
💻 Latest blog content
📰 Social media news and features
📸 Planning your “2024 Wrapped”
🪂 Influencer marketing primer
Hope you have a wonderful weekend, and we’ll catch you next Friday!
Warmly, Tami & the Buffer team
P.S. You can now schedule videos to Bluesky in Buffer! Try it →
👇 The latest from the blog
Here’s a guide to Instagram hashtags and how to use them effectively. Elevate your website’s design with 40 free, high-quality social media icons. Learn strategies to grow your TikTok following.
🖊️ Deep dive
How to Incorporate Influencer Marketing as a Business or Creator
Influencer marketing has become a crucial strategy for many brands due to its benefits such as authenticity, niche audiences, and scalability. Here’s how to get started:
1. Understand influencer marketing
2. Set clear goals
3. Define budget or pricing
4. Find the right influencers
5. Track results
Influencer marketing offers an authentic way to connect with new audiences and grow your brand or business when done genuinely.
📱 Social tip of the week
Prepare for the “…and with that, the [insert year] season comes to an end” trend by gathering images or videos to use. Don’t forget to bookmark the sound on Instagram and TikTok.
🤳 What’s happening in social?
LinkedIn shares posting tips, Threads plans a search feature update, Meta launches a helpful hub, Youtube reveals top trends of 2024, and Pinterest makes predictions.
🎬 How to use Bluesky
Check out this handy guide on using Bluesky if you’re new or need help setting up.
Thanks for reading! ❤️ Let us know your feedback in this form or on our social channels @buffer!
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