When it comes to directing music videos, Pasqual Gutierrez makes it seem easy in the playful docu-fiction hybrid “Serious People.” The film explores the absurdity of the world of clout chasers and hypebeasts, where Pasqual struggles to balance his career as a successful director with impending fatherhood.
In “Serious People,” Pasqual hires a doppelgänger to take his place on a set, offering comical advice on how to navigate the demands of clients and producers. The film delves into Pasqual’s partnership with RJ Sanchez, as they work with big-name artists like Bad Bunny, The Weeknd, and Drake.
There is a sense of winking absurdity throughout the film, highlighted by the relationship between Pasqual and his double, Miguel. Miguel’s character adds humor and depth to the story, reflecting Pasqual’s internal conflict about his journey from East L.A. to the creative class.
The movie’s improvised nature adds a layer of authenticity to the performances, showcasing the real offscreen tensions between the cast. The visual style blends artifice and reality, mirroring the flashy world of celebrity while tackling real-life challenges through the lens of filmmaking.
Overall, “Serious People” is a witty and self-deprecating take on the film industry, with moments of humor and emotional depth. The film premiered at the 2025 Sundance Film Festival and is currently seeking U.S. distribution. Stay updated on IndieWire’s film reviews and critical thoughts by subscribing to their newsletter, In Review by David Ehrlich.
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