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Mara Hoffman might have shuttered her namesake label in Might, however her best-selling items will proceed to dwell on by way of a brand new partnership with Vestiaire Collective.
The New York-based designer has teamed with the designer vogue resale platform for an archive sale that includes over 90 items from previous collections, together with seems seen on stars. Red carpet-ready highlights embrace the famed popcorn mini costume worn by Beyoncé and numerous others, the Namari costume (seen on Mindy Kaling), the Mona costume (seen on Chrissy Teigen), the Leonara costume (noticed on Nicola Coughlan), the cult-favorite Sloane costume and plenty of extra. Bonus: THR readers may also save 20 p.c off objects from the sale with the code MARAHOFFMANXVC.
“This partnership is a seamless way to bring continued life and longevity to the Mara Hoffman brand,” the designer says in a press release. “Our respective companies’ ethics and commitments have always aligned and we found this partnership to be an opportunity to celebrate and support each other. I am proud to expand the brand’s availability to a broader customer and for these timeless pieces to stay in circulation.”
Hoffman based her label in 1999 as a swimwear and resortwear line; 10 years in the past, she phased out polyester and different artificial materials, restructured her manufacturing chain and commenced providing Truthful Commerce Licensed items product of wooden pulp-sourced Tencel and different sustainable supplies.
Hoffman earlier this 12 months introduced that she was closing her eco-conscious label after “a gorgeous run of 24 years,” she wrote on Instagram on Might 19. “We have been fighting for what feels like a long time to make this vision and model work in an industry that I believe deep down in its heart wants to heal and become better. But at the end of the day, its structure is archaic and was never built to prioritize Earth and its inhabitants.”
She continued, “Our spring 2024 collection will be our last offering for the time being, allowing me the space to reset and redirect my vision and energy into other creative outlets. … It has been an honor to step into a position of responsibility, to become an example of change in this industry, and show the potential for new systems that are more loving, Earth centered, and kinder. … For anyone in this industry, specifically within the sustainability movement, you are aware that it has been far from easy on so many levels.”
Hoffman toasted her partnership with the B Corp. on-line market with Vestiaire Collective U.S. CEO Samina Virk throughout a Local weather Week occasion on Sept. 24. Store a few of the items from the designer’s archive sale alongside different finds from Vestiaire’s group of sellers under.