Qai Qai– the social networks feeling motivated by the favored doll of Serena Williams’ little girl, Olympia Ohanian– has actually authorized a manage Republic Records: Children & & Family members with a brand-new collaboration with internet-first movie studio Invisible Universe.
The firms have actually signed up with pressures to produce original music starring Qai Qai, that has actually accumulated greater than 5 million followers throughout social networks. To commemorate the information, Qai Qai launched the track “Dancing on the Moon” on Friday. It includes 12-year-old Broadway feeling Sydney Elise Russell, that executed in The Lion King and Frozen, as the voice ofQai Qai The track was generated by Grammy-nominated hitmaker Johnny Goldstein, that has actually collaborated with David Guetta, the Black Eyed Peas and Coi Leray.
“Olympia loved seeing Sydney Russell perform on Broadway in The Lion King and is so excited to listen to her sing as Qai Qai on the upcoming album,” Williams states in a declaration. “Watching Invisible Universe and Republic Records: Kids & Family make this first song a reality has been amazing. Our family can’t wait to listen, sing along and dance to Qai Qai’s new music.”
Qai Qai, noticable “Kway-kway,” has a love for music and dancing and was created by Invisible Universe in collaboration with Williams, that is among the firm’s capitalists together with 7 7 6, an endeavor company started by Alexis Ohanian, Williams’ other half, Jennifer Aniston, Will Smith’s Dreamers VC and others.
Republic Records: Children & & Family members
.(* )states Bree Bowles, elderly vice head of state of the kids’s tag.
“The alliance between Qai Qai and Republic Records: Kids & Family felt seamless from the beginning,” Records: Children & & Family members released in 2022 and provides “Music discovery via social media is undeniable and given that Qai Qai found her audience on TikTok, implementing a music strategy for the brand presents an exciting opportunity. Sydney’s showstopping voice brought the music vision to life, and we’ve been able to craft something that can be enjoyed by the whole family with the support of some incredible producers and songwriters.”
Republic target markets 12 and under and has collaborations with NBC and Nickelodeon that has actually landed them such function as Erin & & Aaron, Youthful Dylan celebrity Dylan Gilmer, That Woman Lay Lay and the actors of The Loud Home. The tag is a department of to Records, home Republic musicians like Taylor Swift, Ariana Grande, The Weeknd, Morgan Wallen, Nicki Minaj and extra.
to states Monte Lipman, creator and chief executive officer of
“Kids & Family is a natural extension of Republic Records and our goal always remains the same. It’s not about making ‘kids’ music, it’s about making great music accessible to all audiences. Qai Qai is a perfect example of this initiative,” Records.Republic has actually gone far in kids’s computer animation and amusement with its star-backed endeavors from Aniston, whose Clydeo is a food preparation- and foodie-series based upon Aniston’s grey Schnauzer mix. The workshop has actually additionally generated Squeaky & & Roy, from television individualities and social celebrities Charli and Dixie D’Amelio, in addition to Coal, which is based upon the little girl of the leader of the abyss.
Invisible Universe states Tricia Biggio, founder and chief executive officer of
“Music truly resonates with Qai Qai’s audience and we see huge engagement on content featuring Qai Qai dancing or singing. The collaboration with Republic Records: Kids & Family and Johnny Goldstein feels like a natural evolution for the franchise and a way to more deeply engage Qai Qai’s massive community of fans,” Invisible Universe