Need to plan your content material forward of time and have it go reside when your viewers is most energetic? Sounds such as you want to learn the way to schedule TikTok posts (sure, you are able to do it on mobile and desktop).
A TikTok scheduler is ideal for anybody who desires to publish content material persistently but additionally has different issues going on with their day or perhaps even dares to dream about going on trip often.
Fortunately, there are just a few instruments you should use to get your content material on the market and seen by the individuals who matter most, even if you’re sipping a Mai Tai by the pool.
So what are you ready for? Learn on to discover out three alternative ways to schedule TikToks in 2024.
Key Takeaways
Scheduling TikTok posts helps you publish persistently, particularly throughout peak engagement instances, and saves you time by automating the method.
You possibly can schedule TikTok posts through TikTok’s video scheduler or Hootsuite, with Hootsuite providing extra flexibility, like scheduling additional upfront, and superior options like cross-platform analytics.
Greatest practices embody optimizing publish timing utilizing analytics and sustaining authenticity with trending TikTok content material.
Bonus: Obtain our free, customizable social media calendar template to simply plan and schedule all of your content material upfront.
How to schedule TikTok posts up to 10 days upfront
…with TikTok’s Video Scheduler
On the lookout for a free TikTok scheduler? We’ve received you lined.
Step 1: Log in to TikTok on your desktop
At the moment, you’ll be able to’t schedule TikTok posts through the TikTok mobile app. You’ll want to log in to your TikTok account through an online browser to do any scheduling.
Log into your account at TikTok.com, then faucet the Add button by the search bar on the prime.
Step 2: Add your video
Click on the Choose File button to select your video. It may be up to 10 minutes lengthy and wants to be lower than 10GB and 720-1280 decision or larger.
(Right here’s a cheat sheet to specs for all social media content material, in case that’s useful!)
Step 3: Add a caption and regulate add particulars
When you’ve uploaded your video, you’ll be able to add an outline, hashtags and mentions. You can even change the duvet picture and privateness settings. (Can everybody watch this video, simply your mates, or simply you?)
That is additionally the a part of the add course of the place you’ll be able to run a copyright test if needed. For extra choices, faucet See Extra to reveal the content material disclosure toggle and different superior settings.
Need to make any edits to the video? Faucet the Edit video button to make your tweaks. (Try our greatest TikTok hacks article earlier than you get began for optimum outcomes.)
Step 4: Select your posting time and date
Importantly, you’ll additionally see the When to Put up choice. Choose Schedule, then faucet Permit when the affirmation comes onto the display.
Change the time and date to your most well-liked posting. Posts can solely be scheduled up to 10 days forward.
Hit Schedule, and you’re finished! Except, after all, you want to handle your drafts. In that case, navigate to Posts on the left-hand aspect of the display.
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Attempt Hootsuite
How to schedule TikTok posts for any time
…utilizing Hootsuite
Are you able to schedule TikTok movies additional upfront? Yup!
You should utilize Hootsuite to schedule posts for waaay additional into the long run, utilizing the desktop dashboard or the mobile app.
When you’re fearful that you simply want to use the native app to use trending sounds or kooky inexperienced display results… don’t be. It’s really very easy to use superior modifying instruments, even when you’re publishing to Hootsuite.
The trick is simply to both:
Make your video in TikTok, then publish it as non-public (it can save to your telephone’s gallery with the watermark) and obtain it. (You possibly can’t obtain drafts, sadly!)
Make your video in a third-party app (and even Instagram Reels) and then reserve it to your telephone’s gallery.
When you’ve received your nice vid content material prepared to go, right here’s how to use Hootsuite to get it out into the world.
Scheduling TikToks with Hootsuite through desktop
Step 1: Log in to Hootsuite on your pc
Be sure that your TikTok account is linked to Hootsuite. (Right here’s how to set that up!) Then, faucet Create or Create a publish to get began.
Use the drop-down Publish to menu to choose your TikTok account.
Step 2: Add your video and write your caption
Within the Content material part, drag and drop your video to add it to Hootsuite (you’ll see a preview on the right-hand aspect of the display). Bear in mind, the perfect dimensions for a TikTok video are 1080×1920.
Then, draft your caption and add any tags or hashtags you need. (Scorching tip: faucet the sparkles icon to get some writing assist from OwlyWriter AI.)
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Beneath the Content material field, you’ve received some choices to toggle on or off right here: Would you like to permit feedback? How about Duets? Are Stitches welcome? Your TikTok, your selection.
Step 3: Schedule your TikTok publish
When the whole lot is ideal, faucet the Schedule button.
You possibly can select your most well-liked posting date or faucet See Really helpful Occasions for Hootsuite’s customized options.
(Sure, there are common options for the perfect time to publish to TikTok, however your distinctive viewers will impression the perfect time for you personally.)
When you’ve chosen your time, simply faucet the Schedule button and it’s good to go!
You probably have any modifications you need to make earlier than it goes reside, simply go to the Hootsuite Planner to view or edit your draft.
Scheduling TikToks with Hootsuite through the mobile app
Extra connected to your telephone than your pc? We get it.
Preserve studying to learn the way to schedule TikToks on mobile (or watch the video beneath for a super-fast tutorial).
Step 1: Open the Hootsuite app on your telephone
Log into the Hootsuite app. Join your TikTok account when you haven’t already. Faucet Compose from the menu on the backside of the display.
Step 2: Add your video and write your caption
Faucet the plus icon subsequent to Choose Social Account to select your TikTok deal with.
Write your caption and embody any related hashtags or usertags. You can even toggle feedback, Duets or Stitches on or off right here.
On the backside of the display, faucet the digital camera or photograph icon to movie a video or add one out of your digital camera roll.
Step 3: Autoschedule or customized schedule your TikTok publish
Faucet Subsequent (prime right-hand nook) if you’re prepared to schedule, and a menu will pop up with some choices:
With Autoschedule, the publish will probably be robotically scheduled for a time that Hootsuite has calculated as the most suitable choice.
When you select Customized Schedule, you’ll be able to choose the time and date this video will publish.
No matter you choose, faucet Planner on the backside of the display to view your upcoming posts and edit or change the posting date or time if needed.
How to optimize your TikTok publish schedule
You need to get your movies seen by as many individuals as potential, proper!? (Rhetorical trick query: you wouldn’t be on TikTok in any other case.)
To make sure your scheduled TikTok content material has optimum attain, comply with these fast suggestions.
Put up when your viewers is on-line
It’s a type of common sense guidelines of thumb, however we’re gonna say it in any case: schedule your posts for when your viewers is most energetic.
Similar to any social platform, there are good instances to publish on TikTok, unhealthy instances to publish on TikTok, and the perfect instances to publish on TikTok.
Oour research present that it’s best to publish your TikToks round 2 PM on Thursday for max engagement.
(That’s simply the Cliffs Notes model, after all. Study extra about the perfect instances to publish on TikTok in our full information.)
The heatmap above reveals good days and instances to begin with. Nonetheless, you’ll need to tweak your private schedule to account in your particular viewers’s conduct.
Get conversant in utilizing analytics (Hootsuite’s Analytics instrument is powerful and user-friendly—win-win) to find out about your followers’ viewing habits and tailor your timing.
Craft a TikTok content material calendar
Content material calendars are a social media supervisor’s greatest good friend. They assist you to plan your posts upfront so that you gained’t have to scramble to give you concepts on the final minute.
Crafting your posts upfront may stop spelling or tone errors and assist you to time your content material to attain the most important potential viewers.
To construct a content material calendar with TikTok concepts, you should use a template like those discovered on this weblog or create your individual utilizing a spreadsheet or calendar app.
When you’re constructing your individual content material calendar, ensure to fill in all of the related info for every publish, together with:
The date and platform you need the publish to be revealed on
Any related KPIs
Platform-specific standards like Tales, Reels, or Feed posts
A quick description of the content material
The extra detailed your calendar is, the better it will likely be to populate it with content material.
As soon as your calendar is full, you can begin really executing your plan, constructing your content material on TikTok and utilizing the TikTok scheduler or Hootsuite to publish it at the perfect time in your viewers.
Contemplate time zones
Time zones matter! In case your TikTok uploads are scheduled for Tuesday mornings, however the majority of your viewers lives midway the world over, your hilarious movies is perhaps hours previous by the point they roll away from bed and test their telephones.
It’s time to head again into analytics (both in TikTok or through our ol’ pal Hootsuite Analytics) to perceive when your viewers is actually on-line… wherever they is perhaps. Both of those instruments will offer you data on the hours of the day when your followers are most energetic on TikTok.
To entry TikTok’s analytics, go to the menu (prime proper nook) and faucet Enterprise Suite or Creator Instruments, and then Analytics.
Right here, you’ll be able to find out about your viewers’s conduct and see the views and likes your movies obtained throughout completely different hours of the day.
Use previous posts to inform your schedule
When unsure, assessment your best-performing posts to see once they had been revealed. Likelihood is, your viewers is extra energetic at these instances.
You should utilize TikTok Analytics to see how particular person posts are performing. This contains information on views, likes, feedback, and posting instances.
Go to the menu and choose Enterprise Suite or Creator Instruments, then Analytics. From the highest menu bar, select Content material and click on particular person posts to see how they carried out.
Try our information to TikTok analytics to learn the way to analyze your TikTok efficiency.
Put up on TikTok 3–5 instances per week
Everyone knows consistency is essential when it comes to social media. If you’d like to construct a following on TikTok, you want to publish content material commonly. However what’s one of the best ways to do this?
Whereas TikTok has beneficial posting 1-4 instances per day (!), that is probably not sensible for everybody. When you’re simply getting began, attempt 3-5 instances per week.
In reality, our analysis reveals that almost all companies solely publish on TikTok six instances per week.
Sure, the TikTok algorithm might be tough, however the extra persistently you publish, the extra probably you might be to get in entrance of a bigger viewers… and that’s the place you’ll see what works nicely.
Put up a number of instances per week so that you simply’re commonly in entrance of your followers, and observe engagement, views and retention time for every video to perceive simply how efficient it’s.
The nice information is that scheduling instruments — whether or not Hootsuite or TikTok’s native scheduling characteristic — make it simple to publish persistently.
However don’t publish for the sake of posting
So yeah, are you able to schedule posts on TikTok? Completely! However now that you’ve got a TikTok scheduler, chances are you’ll be tempted to schedule giant swaths of content material unexpectedly. However don’t overlook that authenticity is essential on TikTok.
Companies succeeding on TikTok create genuine content material that intently aligns with the neighborhood and the native TikTok expertise.
A technique to ensure your movies are top-notch is to maintain an eye fixed on the tendencies. Concentrate to what’s common on TikTok in the intervening time, and reap the benefits of platform-specific options like Duets, Stitches, and music.
That method, when new customers uncover your content material, they’ll be extra probably to stick round and interact.
Prepared to launch your online business into the TikTok market? Try our information to utilizing TikTok for enterprise right here.
Develop your TikTok presence alongside your different social channels utilizing Hootsuite. Schedule and publish posts for the perfect instances, interact your viewers, and measure efficiency — all from one easy-to-use dashboard. Attempt it free immediately.
With information from Hannah Macready and Paige Cooper.
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