Over the previous 3 years, Nicole Kidman’s AMC Theaters commercial has actually turned into one of the most significant memes in the motion picture sector. This Friday, it’s obtaining not one, not 2, however 3 follows up.
Throughout the movie theater chain’s incomes contact Wednesday, AMC chief executive officer Adam Aron disclosed that the new commercials with Kidman will premiere right before the begin of motion pictures at AMC places across the country. 3 various 30-second commercials were created and will change the old one in which Kidman infamously states “heartbreak feels good in a place like this.”
“We’re going to show three different reels on a rotating basis starting on March 1” Aron stated. “You’ll see a different reel just before the movie begins.”
The new commercials come as AMC and theaters all over the world are anticipating an increase in turnover with the launch of “Dune: Part Two,” which is anticipated to available to greater than $70 million in the united state. Various other huge movies like “Kung Fu Panda 4,” “Ghostbusters: Frozen Empire” and “Godzilla x Kong: The New Empire” are likewise on their means this month.
Kidman’s business initial reached AMC Theaters in September 2021 with the launch of the Wonder movie “Shang-Chi and the Legend of the Ten Rings,” striking the cinema at once when theaters were taking out all the quits to obtain the general public to go back to their amphitheaters after the COVID-19 pandemic.
(*3 *).
Weeks later on, the advertisement came to be so popular that Chloe Fineman notoriously parodied it on an episode of “Saturday Night Live,” duplicating Kidman’s speech in the business verbatim however with a comedically ominous spin.
Jimmy Kimmel likewise ribbed Kidman finally year’s Academy Honors in his opening talk, stating he was eliminated that she “has finally been released from that abandoned AMC where she has been held captive for the past two years.”
“And thank you for encouraging people who were already at the movie theater to go to the movie theater,” he joked.
