(*50*)Curtis “50 Cent” Jackson sued “Uncut Gems” actor Maksud Agadjani on Thursday, claiming that the real-life, viral jeweler copied the design of a chunk of knickknack made customized for music and leisure mogul.
(*50*)Jackson accuses Agadjani of trademark infringement and unfair competitors within the Southern District of New York courtroom paperwork, obtained by TheWrap.
(*50*)“Defendants, who are in the jewelry business, willfully and knowingly created imitations of an original necklace designed exclusively for Jackson; used Jackson’s name, image and other intellectual property rights to mislead consumers into believing Defendants’ reproductions are affiliated with, sponsored by, or endorsed by Jackson; and continue to use Jackson’s name, image and other intellectual property rights for commercial gain,” the lawsuit, which lists Agadjani and his jewellery store TraxNYC as defendants within the 18-page doc.
(*50*)The swimsuit states Agadjani moved ahead with creating the jewellery regardless of having no relationship with Jackson.
(*50*)“Jackson did not purchase his necklace from Defendants and Jackson has never authorized Defendants to capitalize on his goodwill and reputation in order to promote their goods and services,” the criticism reads.
(*50*)It goes on to say that even after Jackson reached out to Agadjani and warned him in regards to the designs, Agadjani “brazenly” replied with: “@50Cent yo don’t you got better things to worry about,” and has continued to make use of Jackson’s title, likeness and IP rights to “advertise, market and sell their jewelry.”
(*50*)Per the criticism, Jackson determined to take authorized motion with the intention to shield his model, title and picture that he’s “spent decades creating, maintaining and enforcing.”
(*50*)To help the declare, the doc lists a number of events by which Agadjani confirmed off the necklace design on-line between August 2024 and October 2024. Considered one of Agadjani’s cited posts was titled “Selling 50 Cent’s Jewelry.” Within the video submit, Agadjani might be seen holding up a picture of Jackson carrying the customized piece whereas he promoting his reiteration of it.
(*50*)In its “prayer for relief,” the lawsuit requested that Agadjani and all his associates be barred from utilizing, imitating or copying Jackson’s title, damages that quantity to at least $5,000,000.
(*50*)Agadjani performs character Yussi in Adam Sandler’s acclaimed A24 drama “Uncut Gems,” which was launched 2019.
(*50*)Representatives for Agadjani and his firm, TraxNYC, didn’t instantly reply to TheWrap’s request for remark.